Fairy Tales, Myths… Print on Demand

Fairy tales, myths, and fantasy — these three forms of fiction have always been close to me. As a child, my mother read Greek myths aloud to me; as a teenager, my sister-in-law placed fantasy novels in my hands. Later on, I built my thesis around these same three themes, and as a mother, I truly immersed myself in the world of fairy tales — this time from an entirely new perspective.

My fascination with dragons has remained unbroken since my high school years — an enthusiastic and constant companion throughout my creative journey.

A few years ago, I discovered the print-on-demand business model, which made it possible for my artworks to appear on everyday objects and home décor items — and to be shared in a tangible, accessible form. This discovery led me to start creating collections in different styles and using different techniques. What connects them all, however, is a shared theme: fairy tales, myths… fiction.

Schematic, Abstract, Color-Saturated — Vector Collections

I created my first collections by vectorizing my hand-drawn sketches. What they all have in common is the use of black outlines, saturated colors, schematic forms (primarily dragons), and abstract elements. I especially enjoy drawing spirals, circles and dots, as well as leaves and winding tendrils.

Datharonka

Gorgoreka

Earatennon

Ulaloro

Trantarana

Lumintalar

➛ Datharonka collection

➛ Lumintalar collection

AI as a Creative Partner

I approached my later collections in a different way. Toward the end of 2024, I discovered the creative potential of AI — the possibility of creating works together that differ entirely from my own drawing style. For these pieces, I provide the compositional idea, the intended style, and the color palette, while it (most often Midjourney) contributes the technical knowledge and visual imagination needed for the final depiction.

In these collections, it is the theme alone that holds the individual works together. Below, I’ll show the themes I’m working with at the beginning of 2026, along with a few examples for each.

Fantasy Creatures

At the moment, my focus is primarily on small dragons set within magical environments.

Love

Affection, intimacy, and connection, expressed through the imagery and language of fantasy.

Soul

Inner worlds shaped by emotion and silence.

The Mysterious Forest

Where leaves, light, and shadow meet a hint of magic.

Marketing

For most artists, promoting their work is a challenge. I find myself in the fortunate position of having lived in the world of marketing for many years. My branding services go back to my early entrepreneurial years (2013–2017), and today I work at an online marketing agency called Pentacom.

One of the most exciting aspects of marketing is visualizing both the product and the message behind it. When I started thinking about how to promote my own creations, an intriguing concept came to mind: creation within creation. The images I make for the print-on-demand business are usually illustrative, graphic, or painterly in nature. I began to wonder what would happen if these artworks were placed into photorealistic environments tailored to the message of each image.

This idea led to the creation of the following marketing-focused artworks:

Print on demand

Not all of the images above have been published in my print-on-demand shop yet. You can find the artworks currently available on Redbubble, while updates on new pieces are shared through my social media channels and here on the blog.

➛ Browse my Redbubble shop

➛ Follow me on Facebook

➛ Follow me on Instagram